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About us

About Us..

Red Fox Runs Lifestyle Concept store began its journey in 2014 from Victoria’s Mornington Peninsula, with stores originally located in Mornington & Sorrento.

Always on the move, June 2017 saw the Opening of Red Fox Runs Hawthorn Store, our very first ‘Lifestyle Concept Store’

We have transformed an Old Motor Mechanics workshop on busy Riversdale Road in Hawthorn, its rustic sandblasted old red brick walls, industrial concrete floors & Amazing high curved ceiling now houses a lovingly curated Fashion, homewares furniture range.

This store just keeps getting better & has evolved again and has started to including a curated offering of easy everyday lifestyle clothing options in beautiful natural fabrics. We also house unique Boutique style Pop Up Spaces within the store aptly named 'RFR The Collective' were we invite other small like minded Australian businesses to showcase their own ranges, increasing the offering of beautiful products in the store that are ever changing, unique & beautiful.

Our Hawthorn Store also houses ‘RFR the Den Cafe’ with an instant fresh pop of modern crispness in white. You can be assured when travelling to this New destination store in Hawthorn you will be rewarded with happy smiles, Amazing coffee, teas & yummy healthy treats & light lunches.

Red Fox Runs is fast becoming Hawthorn's premier Lifestyle | Fashion | Homeware | Furniture destination for many to be inspired by.

Taking inspiration from nature is something its owner & creative director Amanda loves to do.

Watching that beautiful Red Fox Running down the hillside in Mount Martha on one of my daily walks with the dog inspired me.... to create a store, a destination, a meeting place that was different to other homeware /concept stores I had seen about, I want to fill it with beautiful natural products & give it a sense of easy living and calmness that we all need in our day.

My store is all about you, your home & family life... I love to mix textures, styles, old & new, mixing less expensive items with more unique pieces. 

We love a comfortable layered look that's easy to live with. Embracing simplicity, quality, natural fibres & forms, to create Modern Country Coastal Inspired living.

“I encourage customers to keep the things they love & incorporate new things they fall in love with” says Amanda.

Your home should be a reflection of you, your travels, your life, your journey so make it yours, love what’s in it & enjoy !

We hope you will visit soon to experience Red Fox Runs.

Ax